Web presence is part of your digital footprint — the trail left by you on the world wide web. Wikipedia defines web presence as the number of internet locations where information about a specific brand, company, entity or individual can be located (This could also be applied to products and/or services). Your web presence can be established in many ways: Your Website Articles Blogging including posting comments on other blogs Link...

I recently attended a teleconference series called The Feminine Edge hosted by Ali Brown.  There were thirteen (13) luminary experts  participating in this teleconference, and it was an inspiring experience listening to their stories of success and advice on becoming an empowered business woman.  I was unable to listen to all of the calls live, but I upgraded immediately to receive the recordings and transcripts of the calls.  I am thrilled...

Search Engine Optimization (SEO) does not have to be complicated. There are some basic and easy steps you can take right now to optimize your website generating more traffic and, hopefully, more conversions. 1. Keywords – Using keywords in your domain name and throughout your website is one of the first steps to optimizing your website. Broad keywords are harder to rank, specific, unique or branded keywords are easier to rank, but have a...

Lately, I have had a couple of questions from clients regarding upgrading their website to WordPress. Most still have their original sites which were built by a web designer or web design company in an editor such as dreamweaver or frontpage.  Many of these clients went with packages that included the designing of the website, hosting and maintenance. In the past, this was the only way to have a website… you had to hire someone to design...

What are autoresponders?  Autoresponders are emails that go out automatically when a process is completed.  For example, when you sign up for my newsletter you will receive an email thanking you and an opt-in email asking you to confirm.  These are autoresponders built into my email service, and they go out automatically.  I only have to do the initial setup once, and that is it.  Everyone who signs up will receive the emails.  Of course,...